In a business where new challenges and opportunities arise daily, our aggressive team consistently rises to the occasion. Years of established and well-esteemed business relationships, coupled with our expertise in securing campaigns, makes for an unbeatable combination. Our Expertise enables us to maximize a client’s name, image, likeness, artistic works, trademarks, service marks and other intellectual property in a manner consistent with their priorities and long-term goals.
Harkness takes an in depth analysis of the client’s existing brand. Here we examine the brand’s internal strengths and weaknesses and analyze the outside opportunities that are available. This action allows us to best position our clients’ brands in the marketplace to maximize growth potential.
There are several author and artist services that Harkness provides to its clients:
- Merchandise Licensing
- Advertising/Promotional Licensing
- Brand Development/Extension/Enforcement
- Sponsorship Negotiation
- Portfolio Management
- Professional Contract Negotiation
- Product/Service Endorsements
- Personal Appearances